KZN Future 50: Frozen Brands

Frozen Brands | KZN Future 50

Find out more about Frozen Brands, this week's KZN Future 50 featured business...

Frozen Brands

Company Name: Frozen Brands


Introducing Frozen Brands: Fueling Families with Nutritious Delights!

Headed up by Creagh Goble and Blake Edy, Frozen Brands is an entrepreneurial company on a mission to revolutionize the way families experience food. Inspired by the opportunity to provide nutritious, convenient, and mouth-watering meals to families at affordable prices, the founders embarked on a thrilling journey to redefine the culinary landscape.

Frozen Brands started out many years ago on a banana and sugar cane farm on the tropical north coast of Kwa-Zulu Natal. What started out as a small side-line business, has grown into a company with a climate controlled frozen food manufacturing and cold storage facility.

Through using other frozen distribution services, they identified a gap in the market for a top-quality frozen distribution service and as a result they now own and operate their own fleet of frozen vehicles, enabling them to distribute throughout Kwa-Zulu Natal and various markets around the world!

READ: More KZN Future 50 businesses

To sustain and grow the company, Frozen Brands has overcome its biggest challenge: securing the necessary working capital. With banks hesitant to support start-ups and entrepreneurs, the company relied on its own internal resources, demonstrating sheer determination and unwavering belief in its vision.

Frozen Foods

Today, Frozen Brands is thriving, constantly pushing boundaries in innovation and growth. With a multitude of revolutionary and exciting new products in the pipeline, the company is poised to redefine how families indulge in their favourite meals.

In the next 3-5 years, Frozen Brands envisions itself as one of the largest privately owned manufacturers and distributors of nutritious, convenient, and tantalizing food in South Africa. The goal is to become a household name, ensuring that its delicious offerings grace kitchen tables across the nation.

To accelerate this journey, Frozen Brands seeks customers who value both flavour and nourishment, suppliers who share a commitment to quality ingredients, and investors who recognize the potential of its vision. Additionally, access to new markets, enhanced skills, and the necessary resources will play a crucial role in expediting growth.

Read more: Rodel Financial Services | KZN Future 50

By achieving its goals faster, Frozen Brands can contribute significantly to the KZN economy, environment, and society. This includes creating more job opportunities for local communities, increasing exports through the bustling Durban port, and improving food security.

With notable achievements already under its belt, such as being the largest supplier of frozen fruit to South Africa's retail sector, Frozen Brands continues to make an impact. Join this entrepreneurial journey and be part of a brighter and more flavourful future for all.

Introducing Frozen Brands

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KZN Future 50 with Pavlo Phitidis Story Image 1
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Image Credit: Frozen Brands

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