#ThankfulTuesday: After struggling to find the right nappy bag, she now supplies Checkers in SA

#ThankfulTuesday: After struggling to find the right nappy bag, she now supplies Checkers in SA

Sometimes it's just about putting your mom ideas to work...

Pregnant mother standing with stroller and diaper bag
Pregnant mother standing with stroller and diaper bag/Instagram Screenshot/@ree.collective

As a mother (and father), it can be difficult to coordinate outings with just one nappy bag if what you have are three kids who are infants. 

Making sure your bag has everything that you may need and backups for one kid can be menacing, but for three, it's a whole other story. So it is both exciting and quite calming to hear about Ree Geldenhuys's story. 

After traveling to the USA in 2017, she found that she was unable to find a nappy bag that suited her needs with her three kids, all under 18 months old. 

Geldenhuys told Business Insider: "We needed a diaper bag. I couldn’t find one and ultimately we developed one, started selling it [at expos locally], and then I got a gap to go into Checkers." 

She took into regard the common sized bottlenecks for babies in SA, the need for storage compartments (so you don't dig inside the bag for an hour looking for one item), and allowed for a variety of ways to carry the bag. 

Just before the hard lockdown hit, Ree Collective got an opportunity to supply Shoprite Checkers and it was a hit. So much so that she now supplies over 100 Checkers stores nationwide. 

And now they even have a backpack collection, which can also be found at Checkers. 

"In addition to growing in the luggage department, Geldenhuys was asked by Checkers to widen her offering in the baby department as demand for Ree Collective products soared." (Business Insider)

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